An effective cover letter is one of the most important components of any job application. While a thorough and diverse resume is essential, an employer decides whether to even review a resume based on an applicant’s cover letter. Cover letter writing can be very difficult, but learning to write an effective and concise cover letter that is tailored to a specific position is key to being a successful candidate in the job market.
The first step to writing an effective cover letter is knowing how to sell the positive attributes that make you a more desirable employee than the other applicants. Of course, this is typically much easier said than done. In your cover letter, you should discuss the aspects your education or professional experience that make you the right choice for that specific position. Be sure to mention any different technologies you may know that would be valuable to that position. In today's tech savvy society, individuals who are versed in the latest technologies and systems are immensely desired in the working world.
In addition to establishing your individual value to the company, it is essential that you research the organization or business you apply to. In your cover letter you should demonstrate knowledge of the industry you wish to enter. Know what the employer's mission is and what their values are. Be sure to analyze the job thoroughly. Read the job description carefully so that you can be sure it is something you are interested in and so that you can better explain why you are the best fit for the position.
It is also immensely important to be professional in a cover letter. You must always communicate in a professional manner. However, because many jobs are applied through email communication, it is very easy to fall into a conversational or unprofessional tone. Treat your cover letter in such a way so that it sounds professional. Thank the hiring manager for his/her time, review your spelling and grammar, and be sure to address the potential employer properly.
Getting started in this job market is difficult enough. Don't set yourself one step behind everyone else just because you have a poorly composed cover letter. Take your time. Be thorough. Be honest. Sell your assets.
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About the Author: This guest contribution was submitted by Jamie Davis, who specializes in writing about masters degree. Questions and comments can be sent to: davis.jamie17@gmail.com