September 16, 2014

Add An "Expert" To Your Next Cover Letter

Sam took advice from everyone who offered it—his wife, his mom, his brother, his neighbor. They all had a 'good idea' and were sure theirs would be the one to win Sam the job he wanted—medical office administrator. But none seemed right for Sam.

Leadership and organization were his chief talents and he'd always had an interest in medicine and health. He knew he'd be good at this type of work. "But landing a job in the medical field," he said, "has not come as easily as I'd hoped." The competition was stiff in this tough economic climate. He needed to do something different—to attract an employer's attention.

While helping his daughter with a term paper one evening Sam stumbled across a famous quotations site on the Internet and was suddenly captured by all the great sayings listed from experts in their field. One in particular caught his attention.

"Wherever the art of Medicine is loved, there is also a love of Humanity."
~ Hippocrates

He sat back and suddenly realized that what Hippocrates had said thousands of years before was true for him in the twenty-first century. He wanted to manage a medical office so he could support the physicians by adding a dimension of humanity.

Care and Connection––A Winning Combination

Patients are often scared when they came into a doctor's office. They need a kind face, a friendly word, and a person who will connect with them and quell their anxiety. Sam could do that and he could train the office staff to do the same thing. He'd also make sure the office was decorated with attractive colors and that fresh flowers were on the counter and tables in the waiting room.

Then he noticed this quotation:

"Flowers always make people better, happier, and more helpful; they are sunshine, food and medicine for the soul."
~ Luther Burbank

That cinched it for Sam. In fact, maybe he'd frame famous quotations and hang them on the office walls. Sam decided to put Hippocrates and Luther Burbank to work for him! He'd include their quotes in his next cover letter. He didn't want to overdo this idea but if the words of one of the experts could touch the potential employer, maybe that would help him land the job he wanted.

You can do the same thing. Consider the job you want, search for quotations that put into words the desire of your heart for the work you intend to pursue and you too will have the experts to thank for helping you reach the hiring manager who says those magic words: "You're hired."

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Author: Jimmy Sweeney
Instant Cover Letters